Canada Jetlines Names New Commercial Chief

Charles McKee will focus on growing brand awareness, distribution channels, sales and revenue growth for Canada Jetlines.

Canada Jetlines Operations Ltd. is pleased to announce the appointment of Charles McKee to lead the company’s commercial activities, effective June 28, 2023. Mr. McKee is an experienced executive across the travel space, with chief marketing and revenue responsibilities in the travel technology, airline, hotel and national destination marketing sectors.

“Charles brings with him more than 30-years of experience with leading travel companies, in marketing, branding, sales and revenue management. He is an excellent addition to the Canada Jetlines team and will focus on growing brand awareness, distribution channels, and sales and revenue growth for the company,” said Canada Jetlines’ Chief Executive Officer and President, Eddy Doyle.

Mr. McKee’s most recent corporate assignment was SVP, Commercial Products, for Sabre Corporation. There he led a global team in solution design and management of the revenue optimization and pricing, network planning, data and analytics, and low-cost carrier reservation platform products for the world’s best airline and agency customers.

His prior work has included Executive Director, Markey Int’l, a boutique investment and advisory group focused on the travel space; chief commercial officer roles at Radisson Hotel Group Americas and lastminute.com; chief marketing roles at Delta Hotels & Resorts, Malaysia Airlines, and Air Canada; and senior leadership roles at the Canadian Tourism Commission and Virgin Atlantic Airways. Mr. McKee has worked in Tokyo, Hong Kong, Kuala Lumpur, New York and London, before moving to Canada two decades ago. Mr. McKee graduated from Harvard University with an honorus degree in East Asian studies.

Mr. McKee will take over as the lead of Canada Jetlines’ commercial department. The Company’s existing Chief Commercial Officer, Mr. Duncan Bureau, will be departing the Company to pursue other opportunities. Mr. Bureau assisted the Company with its start-up and the launch of several commercial systems and integration into distribution platforms. The Company would like to thank Mr. Bureau for his contributions to the Company and wishes him well in his next endeavors.

source: eTN