Singapore Launches New Stopover Programme
Changi Airport has re-launched its ‘Changi Stopovers’ programme, designed to entice passengers travelling through the award-winning airport to stop off in Singapore and explore the city.
‘Changi Stopovers’ will be promoted jointly by Changi Airport Group (CAG) and the Singapore Tourism Board (STB) to overseas travellers in a S$3.2 million marketing partnership spanning two years.
Under the programme, passengers who book a stopover package on the Changi Stopovers website will receive a complimentary one-way airport-hotel transfer (by coach) and a mobile SIM card worth S$10.
Packages are available from S$63 per person and there is a wide range of hotels available, and listed below, to choose from.
CAG’s Vice President for Passenger Development, Mr Peh Ke-Wei said, “We’re excited to launch ‘Changi Stopovers in Singapore’ with strong support from the Singapore Tourism Board. This programme is part of our continued efforts in strengthening offerings at Changi Airport, and to sustain and attract passengers who choose to stop over in Singapore. We are also working with our airline and travel trade partners to offer this stopover programme via their sales channels in the coming months. At Changi, we always aim to present our passengers with the best travelling experience. With Jewel Changi Airport opening its doors next year, its myriad of lifestyle offerings and attractions will also offer an enhanced stopover experience for our passengers.”
Transfer passengers currently make up about 30% of Changi Airport’s total traffic, with passenger movements from Australia and India registering as top contributors to transfer traffic at Changi. Last year, more than 1.1 million passenger movements were registered on Changi’s top transfer route between Australia and India.
Ms Jacqueline Ng, Director, Marketing Partnerships & Planning, STB, said, “We’re pleased to partner Changi Airport Group in the Changi Stopovers programme as it enables us to reach out to a largely untapped audience. Through the offers in the Stopovers programme, we hope more transfer passengers would be convinced to stay in Singapore to explore all that our city and its myriad experiences can offer to make their entire trip even more memorable.”
More than 100 airlines operate at Changi, connecting Singapore to some 400 cities in about 100 countries and territories worldwide.
Participating hotels in the Changi Stopovers programme:
- Andaz Singapore
- Aqueen Jalan Besar
- Clover Jalan Sultan
- Copthorne Kings
- Fort Canning Lodge
- Four Points Sheraton
- Fragrance Imperial
- Hilton Singapore
- M Hotel
- Oasia Downtown
- Oasia Novena
- Park Regis
- Ramada Singapore
- Rendezvous Singapore
- Santa Grand Bugis
- Santa Grand Little India
- Studio M Singapore (pictured above)
- V Bencoolen
- Value Balestier
- Value Thomson
source: Travel News Asia
