WTM Africa 2018 set to be bigger than before

World Travel Market (WTM) Africa 2018 expects to see growth in the number of exhibitors on its floor, the number of buyers in attendance and a large global media contingent and stakeholders from both inbound and outbound travel.

Festivities for the event will start from 16h30 on Wednesday, April 18, at the Cape Town International Convention Centre (CTICC), where the show will open its floor to over 600 exhibitors and a host of buyers from key source markets around the globe who are looking for new products to sell within their market.

South Africa Portfolio Director for Reed Exhibitions’ Travel, Tourism & Sports Portfolio, Chardonnay Marchesi, says: “Africa has long been identified as a continent bursting with potential within the tourism and travel sectors. WTM Africa 2018 is further recognition of this potential and, in 2018, we’re ready to welcome more exhibitors from Africa than ever before.”

So far, the trade show is on track to exceed its 2017 buyer registration applications, including hosted buyers and Buyer’s Club members. With a significant increase in exhibitors, WTM Africa has opted to expand the floor space used for stands at the CTICC.

“We’re in for multiple new initiatives at WTM Africa 2018, including the ultimate opportunity, WTM Africa Festivals,” explains Marchesi. “WTM Africa Festivals will give everyone the opportunity to socialise after the traditional working hours in a fun and vibrant atmosphere. All attendees will experience the culture, hospitality and cuisine with each hosting exhibitor offering something unique.”

Attendees at WTM Africa will get the opportunity to experience a variety of food and drink from international exhibitors, as well as technology and private-sector companies.

To confirm you festival activity, click here.

source: tourismupdate.co.za