In 2024, Poland’s tourism sector achieved record-breaking results, surpassing pre-pandemic revenue levels. A dynamic increase in both domestic and international travel has driven the recovery of the industry.
According to official data, 4.75 million tourists stayed in Polish accommodations in August 2024, marking a significant increase compared to previous years. Major cities like Kraków and Wrocław, along with regions offering unique natural and cultural attractions, have drawn the attention of visitors from around the world.
Poland’s focus on active and sustainable tourism, including cycling trails, national parks, and agro-tourism, has been key to its success. Investments in infrastructure and the growing appeal of local cuisine and traditions have further enhanced the country’s reputation as a must-visit destination. These achievements underscore Poland’s strong position in the global tourism market.
