How many online travel articles have been written about London?

Meraki Travel has done research to find out how long it would take to read every article online about ‘things to do’ in different cities around the world. Apparently, for London alone there are more than 1.1 billion articles, which Meraki says would take a ‘staggering 4,350 years’ to read.

London is top of a list of 10 capital cities that Meraki thinks would take you the longest to research. The rationale behind the research was to demonstrate that there is a seemingly infinite number of reviews and a minefield of different destinations to consider. That’s why, according to Meraki’s research, 36% of Brits take at least two weeks to research options, 22% take more than a month, and 5% spend at least six months researching and comparing possible holidays before feeling ready to book. The top 10 capital cities that would, according to Meraki, take the longest to research fully are London, Mexico City, Paris, Singapore, Washington DC, Berlin, New Delhi, Rome, Cape Town and Tokyo.

photo: Pixabay